THE STORY OF MOROTAI - HOW IT ALL BEGAN
As a passionate amateur athlete, Rafy Ahmed consistently encountered a common problem: he could never find the right sportswear for his diverse sporting activities. What he was in search of was sports attire versatile enough to be worn across a wide range of sports, and functional enough to allow him to fully focus on his training.
Out of this personal necessity, the concept for MOROTAI was born – a sports fashion brand created by an athlete for athletes. What initially started as a bachelor's thesis quickly transformed into a tangible project. Together with a team, Rafy founded the brand MOROTAI. MOROTAI combines high quality and functionality with a unique aesthetic.
The brand was named after the Indonesian island of MOROTAI, which was single-handedly defended by a lone warrior during World War II. MOROTAI aims to awaken this unparalleled spirit of determination within us all, because there's a warrior in each of us.
MOROTAI is a young German sportswear company with an unmistakable design - clear, straightforward, and expressive. Founder and designer Rafy Ahmed developed this sports brand that combines style and quality with maximum functionality. Its mission is to simplify the lives of athletes innovatively through intelligent technologies and inspire them to achieve greatness.
The brand derives its name from the Indonesian island of Morotai. This island is inspired by the history of Japanese soldier Nakamura Teruo, who single-handedly defended the island during World War II as the last remaining warrior. MOROTAI aims to awaken the fighting spirit and unlock potential. Within everyone lies a warrior; they just need to unearth it.
Focus, strength, willpower - that's MOROTAI.
Rafy Ahmed, the founder and designer of MOROTAI, has always been a passionate athlete. However, his passions extend beyond fitness, tennis, and basketball; they also include designing clothing. After successfully completing his fashion studies in Pforzheim, he didn't want to choose between sports and fashion. Instead, he aimed to combine both, leading to the creation of a new activewear company: MOROTAI.
His vision is to simplify the lives of athletes in a motivating way and create aesthetically appealing sportswear. To achieve this, he has merged style, functionality, and high quality to technologically optimize fashion. All MOROTAI clothing items are combinable, boasting timeless designs and understated colors for a focus on essentials.
Manufacturing:
Fair Play, Just like in Sports - Fair play comes first.
For our products, we select high-quality fabrics to provide durability and optimal quality. We manufacture in the world's sports goods capital, Sialkot in Pakistan. There, we prioritize fair working conditions and wages that allow workers to live well and support their families. Our products are not manufactured through child labor. Designer Rafy Ahmed regularly travels to Pakistan to oversee production, optimize quality and processes, design new styles, and improve communication with the factory.
We source our products directly from the production halls - without intermediaries. Our partners in Germany include top retailers and stores, such as Engelhorn Sports, Wormland, Ludwig Beck, Wöhrl department stores, and many more.
